Kellogg’s Innovation Branding & Activation.

Led the branding and brand identity system for Kellogg’s Innovation sector, creating a scalable visual language used across experiential activations, print, and digital touchpoints. Developed a comprehensive style guide to ensure consistency across trade shows, brand experiences, and marketing materials—balancing bold, future-forward design with Kellogg’s established brand equity. The work supported rapid innovation storytelling while allowing flexibility across multiple formats and consumer-facing environments.

Skills employed: creative direction, client presentation, strategy & digital graphic design.