Social share strategy for Kellogg Rice Krispie Treats.

Led digital and social design for Rice Krispies Treats on Instagram, developing a cohesive visual system and content strategy that translated brand equity into highly shareable, scroll-stopping posts. The work balanced playful storytelling with disciplined design execution, ensuring consistency across feeds while adapting creatively to platform behaviors and audience engagement.

Skills employed: creative direction, client presentation, strategy & digital graphic design.